With the clear challenge of reactivating the textile industry, EXINTEX was re-introduced, the most important international textile expo of Mexico in its 18th edition; the objective: to generate links and learning of all the people involved in the industry.
During the 4 days of work at the Expo, which took place from March 13th thru 16th at the Expo and Convention Center Puebla, the largest of Latin America, over 320 scheduled business meetings were conducted and 4500 meetings per day for the total of exhibitors. The Expo generated a profit of 100 million pesos for Puebla.
Among the different activities carried out, an agreement signing took place, “Convenio de Colaboración para el Fortalecimiento de la Innovación e Internacionalización del Sector Artesanal del Estado de Puebla”; this agreement seeks to project the identity and added value of the designs created by Mexican hands, as to introduce them into the global tendencies and gain new markets by sharing knowledge in terms of fibers, processes and procedures intended to innovate and collaborate, especially, with young talented designers to complete the production chain.
As part of those innovations presented at the Expo, the themed pavilions were the most outstanding ones: Be Green, Innovation and Technology, and Denim. For each of them, conferences with national and international experts were given, people who represented important companies like Lycra, Cotton Incorporated or WGSN. The main objective was to show and reflect on the breakthroughs and tendencies in the textile industry.
Also, in the 4 days of activities, several fashion shows were presented by Mexican brands as well as international ones, such as: Levi´s, Dockers, Hugo Boss, Julio and Vicky Form, Lydia Lavin, Trozmer Universidad del Diseño; as well as other Mexican designers Isaac Rankuroi, Cyndi Lopez and Hector Serna, supported by Poblano companies in an cohesion effort in the design-production-marketing chain.
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